BETR
Better Home & Finance Holding Co
Stock Price & Insider Activity
Historical close with open-market insider transaction markers
Insider activity
Sign in to download CSVBought$932.2M30 buy days
Sold$60.9M59 sell days
Net insider flow+$871.3Mnet buying · 10 years
Latest trade2026-09-17Tuffin Paula
| Date | Side | Insider | Role | Shares | Avg price | Value | Trades |
|---|---|---|---|---|---|---|---|
| 2026-09-17 | Sell | Tuffin Paula | Other C-suite | 3,108 | $12.36 | $38.4K | 1 |
| 2026-08-19 | Sell | Smith Chad M. | President | 3,307 | $12.85 | $42.5K | 1 |
| 2026-06-11 | Buy | FRATER HUGH R | Director | 5,150 | $24.34 | $125.4K | 1 |
| 2026-05-22 | Buy | Talwar Harit | Director | 5,000 | $25.34 | $126.7K | 1 |
| 2026-05-21 | Buy | Garg Vishal | CEO | 15,600 | $24.89 | $388.3K | 1 |
| 2026-05-20 | Buy | Garg Vishal | CEO | 15,600 | $25.00 | $390.0K | 2 |
| 2026-05-18 | Buy | Garg Vishal | CEO | 15,600 | $24.87 | $388.0K | 5 |
| 2026-05-12 | Buy | Advani Loveen | CFO | 400 | $30.55 | $12.2K | 1 |
| 2026-05-11 | Buy | Advani Loveen | CFO | 100 | $31.25 | $3.1K | 1 |
| 2026-05-08 | Buy | Talwar Harit | Director | 3,000 | $30.43 | $91.3K | 1 |
| 2026-05-08 | Sell | Smith Chad M. | COO | 2,455 | $30.16 | $74.0K | 3 |
| 2026-05-07 | Buy | Garg Vishal | CEO | 6,583 | $30.00 | $197.5K | 2 |
| 2026-04-10 | Buy | Framework Labs, Inc. | 10% owner | 54,384 | $32.96 | $1.8M | 1 |
| 2026-04-09 | Buy | Talwar Harit | Director | 5,000 | $32.89 | $164.4K | 1 |
| 2026-04-08 | Buy | Garg Vishal | CEO | 10,000 | $35.05 | $350.5K | 1 |
| 2026-04-08 | Buy | Orn Jonsson Sigurgeir | Other C-suite | 1,000 | $36.09 | $36.1K | 2 |
| 2026-04-08 | Buy | Talwar Harit | Director | 1,000 | $33.34 | $33.3K | 1 |
| 2026-04-08 | Buy | MENON BHASKAR | Director | 590 | $34.14 | $20.1K | 1 |
| 2026-04-08 | Buy | Advani Loveen | CFO | 10 | $35.50 | $355 | 1 |
| 2026-04-02 | Buy | Talwar Harit | Director | 5,000 | $35.24 | $176.2K | 1 |
| 2026-03-25 | Buy | Garg Vishal | CEO | 2,217 | $29.90 | $66.3K | 1 |
| 2026-03-24 | Buy | Garg Vishal | CEO | 10,600 | $28.90 | $306.3K | 3 |
| 2026-03-23 | Buy | Framework Labs, Inc. | 10% owner | 40,000 | $29.60 | $1.2M | 1 |
| 2026-03-23 | Buy | Garg Vishal | CEO | 10,600 | $29.48 | $312.5K | 2 |
| 2026-03-19 | Buy | Framework Labs, Inc. | 10% owner | 53,000 | $28.48 | $1.5M | 1 |
| 2026-03-17 | Sell | Smith Chad M. | COO | 2,374 | $28.51 | $67.7K | 1 |
| 2026-03-16 | Buy | Framework Labs, Inc. | 10% owner | 25,000 | $29.55 | $738.8K | 1 |
| 2026-03-16 | Sell | Smith Chad M. | COO | 2,567 | $29.80 | $76.5K | 1 |
| 2026-03-13 | Buy | Framework Labs, Inc. | 10% owner | 29,494 | $34.12 | $1.0M | 1 |
| 2026-03-11 | Buy | Framework Labs, Inc. | 10% owner | 21,598 | $39.73 | $858.1K | 1 |
| 2026-03-09 | Buy | Framework Labs, Inc. | 10% owner | 10,000 | $35.46 | $354.6K | 1 |
| 2026-02-17 | Sell | Smith Chad M. | COO | 6,000 | $30.07 | $180.4K | 2 |
| 2026-02-12 | Sell | Tuffin Paula | Other C-suite | 8,018 | $28.67 | $229.9K | 2 |
| 2026-02-10 | Sell | Smith Chad M. | COO | 2,056 | $27.98 | $57.5K | 1 |
| 2026-02-03 | Sell | Smith Chad M. | COO | 3,097 | $27.06 | $83.8K | 1 |
| 2026-01-15 | Sell | Smith Chad M. | COO | 6,000 | $36.70 | $220.2K | 2 |
| 2026-01-12 | Sell | Tuffin Paula | Other C-suite | 8,000 | $38.54 | $308.4K | 2 |
| 2026-01-06 | Sell | Smith Chad M. | COO | 2,843 | $35.15 | $99.9K | 1 |
| 2025-12-30 | Buy | MENON BHASKAR | Director | 1,500 | $33.94 | $50.9K | 1 |
| 2025-12-15 | Sell | Smith Chad M. | COO | 6,000 | $40.48 | $242.9K | 2 |
| 2025-12-12 | Sell | Smith Chad M. | COO | 2,378 | $47.67 | $113.4K | 1 |
| 2025-12-11 | Sell | Tuffin Paula | Other C-suite | 8,000 | $46.56 | $372.5K | 4 |
| 2025-10-06 | Sell | Nicholas J. Calamari | Other C-suite | 14,973 | $59.28 | $887.6K | 10 |
| 2025-09-22 | Sell | NEWMAN HOWARD H | 10% owner | 995,660 | $50.31 | $50.1M | 14 |
| 2025-09-04 | Sell | Nicholas J. Calamari | Other C-suite | 14,973 | $21.87 | $327.4K | 4 |
| 2025-05-16 | Buy | Narasimhan Prabhu | Director | 42,352 | $14.10 | $597.2K | 1 |
| 2024-12-13 | Sell | Bjorgolfsson Thor | 10% owner | 50,655 | $11.30 | $572.6K | 2 |
| 2024-12-12 | Sell | Bjorgolfsson Thor | 10% owner | 43 | $12.25 | $527 | 1 |
| 2024-12-10 | Sell | Bjorgolfsson Thor | 10% owner | 16,684 | $12.54 | $209.2K | 1 |
| 2024-12-06 | Sell | Bjorgolfsson Thor | 10% owner | 36,381 | $12.50 | $454.8K | 1 |
| 2024-12-06 | Sell | Nicholas J. Calamari | Other C-suite | 1,981 | $12.64 | $25.0K | 1 |
| 2024-12-05 | Sell | Nicholas J. Calamari | Other C-suite | 2,400 | $12.86 | $30.9K | 1 |
| 2024-12-05 | Sell | Bjorgolfsson Thor | 10% owner | 10 | $13.25 | $132 | 1 |
| 2024-12-04 | Sell | Nicholas J. Calamari | Other C-suite | 3,184 | $13.18 | $42.0K | 1 |
| 2024-12-03 | Sell | Nicholas J. Calamari | Other C-suite | 3,523 | $13.39 | $47.2K | 1 |
| 2024-12-03 | Sell | Bjorgolfsson Thor | 10% owner | 898 | $13.75 | $12.3K | 1 |
| 2024-12-02 | Sell | Bjorgolfsson Thor | 10% owner | 12,711 | $14.12 | $179.5K | 2 |
| 2024-12-02 | Sell | Nicholas J. Calamari | Other C-suite | 6,974 | $14.26 | $99.4K | 3 |
| 2024-08-30 | Sell | Valani Riaz | Director | 46,092 | $15.97 | $736.1K | 1 |
| 2024-08-29 | Sell | Valani Riaz | Director | 21,996 | $16.14 | $355.0K | 2 |
| 2024-05-31 | Sell | Valani Riaz | Director | 620,422 | $0.34 | $209.9K | 2 |
| 2024-05-30 | Sell | Valani Riaz | Director | 853,339 | $0.35 | $294.6K | 4 |
| 2024-05-29 | Sell | Valani Riaz | Director | 451,697 | $0.34 | $153.1K | 3 |
| 2024-05-28 | Sell | Valani Riaz | Director | 384,456 | $0.34 | $130.7K | 3 |
| 2024-05-24 | Sell | Valani Riaz | Director | 307,139 | $0.34 | $104.9K | 3 |
| 2021-04-15 | Buy | Harding Caroline | CFO | 2,500 | $10.28 | $25.7K | 1 |
| 2018-01-31 | Buy | HERSHEY CO | 10% owner | 76,739,908 | $12.00 | $920.9M | 1 |
| 2017-10-24 | Sell | Goldberg Brian | Other officer | 20,000 | $6.94 | $138.8K | 1 |
| 2017-10-23 | Sell | Goldberg Brian | Other officer | 20,000 | $7.07 | $141.4K | 1 |
| 2017-09-20 | Sell | Goldberg Brian | Other officer | 20,000 | $7.01 | $140.2K | 1 |
| 2017-09-19 | Sell | Goldberg Brian | Other officer | 20,000 | $7.02 | $140.4K | 1 |
| 2017-08-16 | Sell | Goldberg Brian | CFO | 20,000 | $6.65 | $133.0K | 1 |
| 2017-08-15 | Sell | Goldberg Brian | CFO | 20,000 | $6.78 | $135.6K | 1 |
| 2017-07-18 | Sell | Goldberg Brian | CFO | 20,000 | $9.89 | $197.8K | 1 |
| 2017-07-17 | Sell | Netzky Pamela L. | Director | 35,000 | $10.02 | $350.7K | 1 |
| 2017-07-17 | Sell | Goldberg Brian | CFO | 20,000 | $10.03 | $200.6K | 1 |
| 2017-07-13 | Sell | Ennis Thomas C. | CEO | 25,000 | $9.66 | $241.5K | 1 |
| 2017-07-12 | Sell | Ennis Thomas C. | CEO | 25,000 | $9.74 | $243.5K | 1 |
| 2017-07-11 | Sell | Friedman Andrew S. | Director | 6,000 | $9.53 | $57.2K | 1 |
| 2017-07-10 | Sell | Friedman Andrew S. | Director | 6,000 | $9.43 | $56.6K | 1 |
| 2017-06-21 | Sell | Goldberg Brian | CFO | 20,000 | $8.96 | $179.2K | 1 |
| 2017-06-20 | Sell | Goldberg Brian | CFO | 20,000 | $8.97 | $179.4K | 1 |
| 2017-05-31 | Sell | Goldberg Brian | CFO | 20,000 | $9.12 | $182.4K | 1 |
| 2017-05-30 | Sell | Goldberg Brian | CFO | 20,000 | $9.08 | $181.6K | 1 |
| 2016-11-14 | Sell | Netzky Pamela L. | Director | 10,500 | $13.84 | $145.3K | 1 |
| 2016-10-28 | Sell | Shiver Jason | President | 10,000 | $14.43 | $144.3K | 1 |
| 2016-10-27 | Sell | Shiver Jason | President | 10,000 | $14.52 | $145.2K | 1 |
| 2016-10-25 | Sell | Goldberg Brian | CFO | 13,000 | $14.98 | $194.7K | 1 |
| 2016-10-24 | Sell | Goldberg Brian | CFO | 13,000 | $15.09 | $196.2K | 1 |